There is a lot of talk today about “social entrepreneurs.” What is a social entrepreneur, and how does that differ from a business entrepreneur? Why do social entrepreneurs matter?
According to the Ashoko website:
Social entrepreneurs are individuals with innovative solutions to society’s most pressing social problems. They are ambitious and persistent, tackling major social issues and offering new ideas for wide-scale change.
Rather than leaving societal needs to the government or business sectors, social entrepreneurs find what is not working and solve the problem by changing the system, spreading the solution, and persuading entire societies to take new leaps.
Social entrepreneurs differ slightly from business entrepreneurs, although there may be some “cross-over.” While business entrepreneurs typically start businesses because they want to make a profit and serve a particular customer base, social entrepreneurs usually start with the desire to solve a problem. While profit may be an outcome, it is not necessarily a part of the social entrepreneur agenda. For instance, a chef may decide to start a restaurant because she loves cooking and wants to profit from it. A social entrepreneur may start a restaurant because she wants to teach young people how to cook so they can gain valuable job skills. Both are worthy goals, built on different platforms.
In Ireland, Michael Kelly saw that most supermarkets were filled with imported produce, even though fresh local options were available. Not only was the lack of fresh food a nutritional issue, it was costing jobs and impacting local growers. He created GIY (Grow It Yourself) Ireland, helping people grow their own produce and increase demand for locally grown food.